hatchery concept writing

The Hatchery: what is it?

The Hatchery is a place where UNCG students (and possibly faculty and alumni) can develope ideas, create, perform, and sell their works.  It will include spaces for studios, music/dance/theater/fashion/art performances, gallery or exhibition space, client meeting space, and retail.

My Concept

I have been thinking about the processes of idea development that will be taking place in the Hatchery from the formation and development of ideas to the presentation of completed projects.  An important part of those processes is the collaboration that can occur in this space.

I have also been thinking about Greensboro's history and how it relates to this project and the processes that will be taking place at the Hatchery.

This led me to look at Greensboro's history of textile maufacturing; specifically the Proximity and Cone Mills involved with denim manufacturing.  I began to think about the process of weaving where a raw material is spun into yarn and then many, many strands of yarn are woven together on a loom to create a piece of fabric that is larger than the individual yarns but is dependant on them.  The way in which the yarn is placed on the loom and the order in which it is combined dictates the pattern or weave that will be produced.  I see the process of creating fabric to be like the creative processes that will happen at the Hatchery.  Rough ideas will be refined and individuals will come together to form larger ideas and create projects that are possible only through the combined effort of several minds.  The idea of weaving is also appropriate in regards to the physical location of the Hatchery.  It will not be located within the UNCG campus but will be within the larger Greensboro community, possibly downtown.  It will be a way for UNCG to become one of the many smaller businesses and organizations that together make up the larger "fabric" of Greensboro's business and arts communities.